We've always been a bit cautious about emailing our clients. We all hate our inboxes being swamped with useless emails that don't add any "value". However in the current situation we felt that we needed to let our clients know what we were doing and what, if any, impact the current situation was having on us. As I tried to articulate in a recent blog post on the company … [Read more...] about Business As Usual?
For the past 15+ years we've advertised online, in print and on radio. We'd always wanted to do television, but for a variety of reasons it simply never happened. Now it finally has and here's our first ever television advert which is running on Sky TV in Ireland. We're using their programmatic advertising platform called "Ad Smart" so unless you fit the "persona" we're … [Read more...] about Our First Television Advert is now Live
Late last week my company joined with some of the biggest names in the internet industry in announcing our adoption of a framework (PDF) on addressing DNS abuse. For many of us the framework formally codifies what our businesses have been doing and, in some respects, it's actually less stringent than what many of us do on a daily basis. While most of the feedback we've … [Read more...] about Dealing with DNS Abuse is NOT a “Freedom of Speech” or “Censorship” Issue
We are a technical and technology based company. Our clients, however, are varied. While some might be very technical, the majority of our small business clients use our services to enable and grow their digital presence. They don't need to understand technology, but they do need to be comfortable using it. Why does this matter? Because it's all based on trust, which is a … [Read more...] about Domain Scammers Prey on Small Business Owners
Internally most of our communication runs via Slack, which we've been running for nearly 3 years now. For interactions with clients we use a number of tools ranging from the traditional phones and emails to live chat, social media channels and face to face meetings at events etc., But these days the number of communication channels we all use on a daily basis is growing … [Read more...] about Communication Channel Overload?